• 品牌營運業績管理(B to B/ B to C /OEM等業務)
• 行銷活動提案、營運販售計畫擬定與執行
• 實體通路開發、條件交涉協商與市場調查
• 品牌營業數據分析
• 商品庫存管理與業績追蹤
• 跨團隊溝通與流程效率調整、優化

1. 管理行銷團隊，包括美編/行銷企劃/短影音/投放等
2. 品牌推廣形象，年度行銷計畫/預算/執行產出/追蹤成效結果/改善報告
3. 線上線下活動籌辦，活動發想/預算統籌/評估成效
4. 線上活動導入線下，增加會員黏稠度，會員行銷.達成銷售目標
5. 各部門溝通協調
6. 需有線上線下活動企劃&執行經驗
7. 任職過媒體代理商.公關公司尤佳
8. 熟悉FMCG產業尤佳

1 制定通路行銷策略並實施行銷計畫。
2 市場數據、趨勢、消費者偏好和競爭品牌分析，優化行銷策略。
3 通路行銷活動文案通路、校稿，包含ATL/BTL 溝通素材、數位與社群行銷等；POSM、Digital 素材規劃設計等；活動、直播規畫等專案執行。
4 掌控行銷預算、廣告投放，蒐集定期分析檢討效益 。
5 跨部門溝通及合作

1. Offical Website Management and Drive traffic, maintain and support content development.
2. Use social media channels to foster a two-way conversation with diverse audience and influencers. Develop and implement social media strategies, ensuring they align with the brand’s direction and coordinating with stakeholders to ensure its effectiveness.
3. Manage presence in social networking sites including Facebook, Twitter, YouTube, Instagram, Google+ and other similar community sites, posting on relevant blogs, and draft content into social applications.
4. Optimize social medial channels to increase follower base, engagement and traffic to the blog.
5. Manage day-to-day publishing, uploading and monitoring on social media channel.
6. Managing and developing the marketing channels, by recommending new social media tools / sites in order to raise the sale of the online market.
7. Manage, plan, produce and implement digital marketing/advertising campaigns and promot

1. 行動支付及帳戶連結業務管理
2. 支付業務消費促動與客群經營
3. 行銷成效追蹤與業務管理報表