關鍵能力
工作職責
2 市場數據、趨勢、消費者偏好和競爭品牌分析,優化行銷策略。
3 通路行銷活動文案通路、校稿,包含ATL/BTL 溝通素材、數位與社群行銷等;POSM、Digital 素材規劃設計等;活動、直播規畫等專案執行。
4 掌控行銷預算、廣告投放,蒐集定期分析檢討效益 。
5 跨部門溝通及合作
理想人選
其他條件
科系:不拘
年資:5年以上工作經驗
出差外派:需出差,一年累積時間未定
公司福利
關鍵能力
工作職責
理想人選
其他條件
公司福利
ODM Sr. Business Executive /Business Development Manager:
(1) Promote products/technologies and visit and develop domestic and foreign customers, process, compile and analyze customer needs, respond to RFQs and follow-up processing, develop new potential customers and achieve growth goals in each market.
Oversee the development and execution of the content market strategy.
Make sure the company’s content aligns with the overall marketing and business goals.
Drive brand awareness and generate leads.
Plan, create, design, distribute, and analyzing content for biz website and social media profile. Ensure a strong presence on various channels.
Generate ideas to increase customer engagement.
Regular deliver engaging content
1.需有品牌、廣告投放4年以上經驗。
2.品牌策略擬定。
3.品牌行銷規劃。
4.新品上市規劃。
5.部門帶領與專案管理。
6.市場資訊搜集分析。