- Develop and execute product strategies, including market and competitive analysis, and product positioning. - Lead product development and procurement management, ensuring product designs meet quality standards and managing inventory and the supply chain. - Collaborate with suppliers to maintain stable product supply and meet cost targets. - Work with the marketing team to develop brand strategies, pricing strategies, and promotional plans to increase product awareness and market share. - Manage financial aspects, including monitoring project budgets and costs, and maximizing product profitability through data analysis. - Oversee project timelines and teams, ensuring timely delivery and coordinating cross-departmental cooperation. - Implement quality control measures to ensure products meet standards and regulatory requirements. - Establish feedback mechanisms to address issues and maintain customer relationships and brand reputation.